Join social media expert Mark Parker and leadership development coach Peter Black for a spirited discussion on whether the modern CEO needs to be a Twitter user.
Whether a CEO needs to be personally using Twitter is a polarising issue for many leaders. Many can't see the value, struggle to understand the why, or are concerned about intrusions to privacy - yet other CEO's have taken to Twitter and found it a natural extension of their own personality and that of the brand they lead.
So what is the right answer? In this world of 24/7 connectivity, should the CEO be using Twitter?
In this the first of The Executive Connection's leadership development webinars you'll have the opportunity to hear this very question debated vigorously by Mark and Peter.
The session runs for 45 minutes with plenty of time set aside for participants to ask questions of both presenters